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How A Single Book Can Dissolve a Lifetime of Existential Terror

… And Why “Who You Think You Are” Influences Every Aspect of Your Life

When I asked the crowd at my book signing a few months ago, “How many people think America is more divided than ever?” Every single hand went up.

Strangely, I felt relieved. When you spend a year working on a book, the last thing you want is to write about a topic no one cares about. But, of course, I knew that every hand would go up. 

In fact, if I asked any crowd of adults not living under a rock, I bet I would get the exact same answer

How? 

I’m not claiming to be psychic. God no … So then what makes me so confident? 

Well, it’s worth backing up a few years.

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THE SECRET TO OVERCOME EXTREME SHYNESS IN ONE NIGHT

I entered college in 2018 with a raging case of cystic acne and a dwindling number of high school friends. I had spent the summer before dreaming that my freshman year of college would be the year I reinvent myself.

One of the best examples of how bad my acne got in high school.

This would be the year I go from crippling high school insecurity to bombastic college confidence.

… But that first semester all but squashed my vision of becoming a magnetic, self-assured person. 

A perfect example of reality ruining my plans for a genuine college experience was my roommate. Before we met, I assumed that no matter who I got paired with, I could salvage it into a lifelong friendship. 

College roommates ought to be “best man at my wedding” material, I thought. 

… Well, long story short, my roommate was a loud, smelly social recluse who had been homeschooled his entire life. 

That meant finding new friends would be a solo project; one I hadn’t undertaken since the sixth grade.

By sheer luck I stumbled on two university clubs that changed my life forever: sketch comedy and improv. The people were funny, welcoming and, to put it simply, like no one I had ever met before. But even there, I knew I lacked initiative. I spent my days waiting for other people to make plans; waiting for others to lead the way.

I needed to do something that took courage. Something that was difficult.

An idea popped into my head before the second semester of college …

In an act of blind ignorance, I found the only bar in my college town that hosted open mics and signed myself up. 

Yes, I tried stand-up comedy.

I was scared. Of course, I was scared! 

I mean knee-shakingly, teeth-chatteringly terrified. 

But I did it … and a month later, I did it again (which I believe is “the definition of insanity”).

A photo from my very first stand-up set.

Now I bring that up for a very important reason. Not only did that moment melt all my social anxiety (because everything pales in comparison to bombing on stage), but it gave me my first insight into how to overcome a fearful ego.

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Click to buy “Off With His Head” on Amazon!

DO YOU KNOW HOW TO CONVINCE PEOPLE YOU’RE A MIND-READER?

Which of these thoughts (or some variation of them) have you had in the past year:

  • If we don’t do something about climate change now, then humanity will go extinct in a decade!
  • If Trump wins the next election, then democracy as we know it is over!
  • If the debt continues to rise at its current rate, then the economy will crash and ruin the middle and lower classes for good!
  • If artificial intelligence isn’t regulated, it could surpass human intelligence and take over the world!
  • If people keep spreading vaccine misinformation, then the next pandemic will wipe out millions, maybe even billions of people!
  • If we don’t do something to end these global conflicts, then we’re heading toward WWIII and a nuclear apocalypse! 

Climate change, political turmoil, the national debt, AI, pandemics, war: What do these all have in common? They evoke existential terror. Perhaps not the acute terror that I experienced when I walked on the stage at a musty, dive bar five years ago, but terror nonetheless. 

Existential terror takes many forms, many flavors of negativity, including but not limited to:

  • Anger:

For those who believe Trump will destroy the country if elected, then it makes sense for them to turn red in the face and scream in opposition to anyone who likes, or even remains imperial, to the man.

  • Anxiety:

For those who believe the next pandemic-level virus could be lurking anywhere (maybe even the coughing traveler beside them), then it makes sense for those people to take on an agoraphobic attitude because their health and safety precedes all else.

  • Nihilism:

For those who believe AI will take over the world in a few short years in some unpredictable fashion, then it makes sense for those people to consider long-term goals and ambitions that make life meaningful to be pointless. These people may consider creative projects to be worthless because “AI can create it faster, more easily, and better.”

  • Grief:

For those who believe humanity has until 2030 before climate change starts a slow but irreversible extinction event for the human race, then it makes sense for those people to feel despair or grief because their minds are on high alert for the climate-caused suffering of humans and animals all over the world.

  • Blind Righteousness:

For those who believe the global conflicts, whether in the Middle East or elsewhere, are leading us toward WWIII (and possibly nuclear war), then it makes sense for those people to drop everything in their lives and turn all their energy toward protest. It becomes “blind righteousness” when a person tunes out to opposing viewpoints or new evidence. 

… Notice how I have mentioned nothing about whether these existential claims are true or false? 

The key is that these emotional reactions are real, even if they’re based on false or manipulated claims. 

It’s the emotional reactions that are the problem, not the existential claims.

Wait, back up. Am I denying that there are problems in the world in 2024? 

Heck no!

Are people allowed to be upset, to protest, to complain, to boycott, to dwell in pessimism, to ruin friendships and family bonds because of political differences? 

Sure, I won’t try to stop them … In fact, I’ll stay out of their way and avoid them altogether. 

But … the more I avoided those people:

  • Who protest loud and proud on social media
  • Who give no thought to opposing viewpoints
  • Who cannot find fault with their ideas
  • Who call anyone who disagrees “evil” or “bigoted”

The more I realized … I had become the mirror image of them.

  • Maybe I claimed to be more patient. 
  • Maybe I claimed to be more thoughtful. 
  • Maybe I claimed to want to “know the truth” more than “be right.”

But I became just as closed off to them as they were to me; just as trapped in my echo chamber of social media content.

Had I fallen victim to the same emotional reactivity; only triggered by a different source? 

… Yes, I had.

Once I accepted that fact, something changed. Once I became aware of the emotional reactivity arising in me, something shifted.

This was the start of a spiritual awakening … 

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99% OF PEOPLE HAVE THIS PRICELESS GIFT — BUT NEVER USE IT

I know what you’re thinking, “Okay, you had me curious until you brought up that ‘New Age’ mysticism stuff.”

Most people want to reduce their anxiety, their anger, their reactivity; to have more peace, more joy and live their life with a certain lightness … but they have a certain aversion to spirituality because their mind associated the term with “cults” or “woo-woo B.S.”

I want to show you how absurdly simple spirituality can be. How it doesn’t need to be about meditating in a cave in the mountains, or worshiping a guru, or shaving your head and joining a Buddhist monastery. All it takes is patience, alertness, and presence.

Here’s an easy, one-minute exercise to show you what I mean:

Step 1: Turn off any distractions: pause music, close out videos, walk away from anyone chatting near you, etc. 

Step 2: Sit up straight and close your eyes.

Step 3: “Think” this statement (don’t just read it, but repeat it to yourself): “I wonder what my next thought is going to be.”

Step 4: 

That’s it. 

Come back to this after you’ve sincerely tried the exercise. 

Now that you’ve done it, I want to let you in on a little secret: it doesn’t matter what your next thought was (that’s why step 4 is empty). 

What matters is this: How long was the gap “no-thought”? 

Did you even notice the gap?

When you read “Off With His Head,” you’ll learn about and appreciate the significance of that simple gap between thoughts. Truthfully, that’s the priceless gift most people never use (or even know exists!).

The book will also teach you more techniques to reach that point of no-thought.  

For now, though, just realize that 99% of people think every waking moment and, for a short span of time, you just broke that stream of thought

You removed your attention from the continuous, repetitive, and often pessimistic and fear-provoking thought pattern that controls your reactions to the external world.

It’s your thoughts that trigger anxiety when you watch fear-baiting news. 

It’s your thoughts that trigger anger when you have a politically charged argument online.

It’s your thoughts that trigger nihilism, the sense that life is meaningless when you can’t seem to fall asleep at night.

Spirituality in its most simple and practical form is nothing more than a temporary pause of the mental monologue that you often mistake for your true identity.

It doesn’t require a mediation practice, but rather, a shift in perspective.

A shift in consciousness, you might say.

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Click to buy “Off With His Head” on Amazon!

IS A LIFETIME OF PEACE WORTH $21 TO YOU?

I wish I could say that by buying “Off With His Head” and reading it from front to back will promise eternal peace and a life of joyful play. If I made a promise like that, I would expect you to call me a sham or a huckster.

The truth is that the book “Off With His Head” is a philosophical and psychological primer for a spiritual journey that takes effort. Real, disciplined effort. Overcoming emotional reactivity is something I still work on every day. 

Sometimes I lose myself in thought. 

Sometimes I get drawn into vices and bad habits.

Sometimes I hold onto anger even when it’s hurting me.

The difference between now and those early days in college, when I was insecure about everything, absurdly shy, and felt lost in more ways than one, is that:

Now, I am existentially secure. 

I feel at peace in the deepest part of myself, even though I have moments of surface-level negativity and dysfunctional desire. I know who I am, and it is not just the “Sean Patrick Greene” who writes books and makes podcasts.

Spiritual awakening is a process. It’s a cosmic game. It’s an adventure unique to every person. 

For those who understand that, who experience that sense of adventure deep in their bones; those are the people who are UNSHAKEABLE.

Those are the people I want to spend my time with. 

Those are the people I look up to.

Those are the people I trust.

Aim up. Aim there.

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Click to buy “Off With His Head” on Amazon!

THE EASIEST WAY TO BUY “OFF WITH HIS HEAD”

If you’ve read to this point, then that means you’re ready to buy …

If you haven’t already clicked one of the previous Amazon buttons, then click the picture below to jump over to the purchase page for “Off With His Head”. It’s seriously at its lowest price ever for only two weeks!

Click the image to go to the book’s Amazon page.

If hold off on buying because you’re “just not sure” or “not ready,” then that pattern of indecision will continue long past the point of reading this. Break the negative pattern by taking action now!

But just remember …

Anyone can buy the book. Anyone can read it. But it takes serious effort to apply the message to your life:

To live a life immune to a fear-provoking media landscape that profits off your eyeballs.

It’s time to take the leap: Buy the book right now by clicking the link below.

Click to buy book on amazon button
Click to buy “Off With His Head” on Amazon!

You will thank yourself later.

Purple Elephant Films | [The Official Collection of Sean’s Visual Stories]

Since October 2019 I’ve been releasing short films on a YouTube channel called “Purple Elephant Films.” Starting with comedic, lighthearted films pointed at the absurdity in the mundane, they’ve since evolved to be more artistic in nature.

(The films appear from newest to oldest and exclude those in the festival circuit).

What’s Next? – An Essay About Growing Up

The Honeymoon Phase of the End of Humanity – Based on a Short Story

The Sticker Club – It’s Not About Stickers

Flashlight Tag: A Suburban Western – A Nostalgic Story

Childish – My Favorite Film I’ve Made

Riding High – A Serious Sequel to a Stoner Flick

A Trip in the Sun – A Film that Deserves a Remake

Caffeinating – Trigger-warning for the Caffeine Sensitive

Planty – A Story About a Bamboo Plant

Not High – Not Based on a True Story

Sidewalking – The Absurd Mindreader Film

01. 4,000 Weeks: Time Management for Mortals by Oliver Burkeman

Timestamps:

[0:00] – Intro
[1:49] – A Riff on the Book’s Cover
[4:25] – What Makes the Genre Unique for this Book
[5:30] – Intro to the Book’s Themes
[6:20] – Part 1: The Evolution of Clock Time
[8:24] – How Spiritual Books Frame “Clock Time”
[10:30] – The Mexican Fisherman Story
[11:48] – A Note on Timeless Time
[14:00] – The Failed Productivity Experiment in the Soviet Union
[15:08] – Part 2: Productivity Existentialism
[16:30] – The Upside in Accepting Our Finitude
[17:40] – A Culture of Convenience
[25:14] – 3 Important Phrases …
[26:38] – Assumptions of Competence
[28:07] – Part 3: Secular & Esoteric Solutions
[30:00] – The Bowl of Water Parable
[31:10] – “We are time …”
[33:05] – Nirvana vs. Your Productive Self
[34:33] – Philosophy Disguised as Self-Help?
[36:46] – A Question to Think On …
[38:06] – Outro

4,000 Weeks: Time Managment for Mortals by Oliver Burkeman
Book Cover from Amazon – Affiliate Link*

Full Transcription:

*I use a transcription software so please excuse any grammatical errors.

“Convenience makes things easy without regard to whether easiness is truly what’s most valuable in any given context, take those services on which I’ve relied to much in recent years, that let you design and then remotely mail a birthday card. So you never see or touch the physical item yourself better than nothing, perhaps.

But sender and recipient both know it’s a poor substitute for purchasing a card and a shop writing on it by hand, and then walking to a mailbox to mail it. Because contrary to the cliche, it really isn’t the thought that counts. But the effort, which is to say the inconvenience.”

Welcome to Think On These Books. Today’s book is 4,000 Weeks: Time Management for Mortals by Oliver Burkeman, if this is your first time listening–which I know it is because this is the episode #1–expect to hear not a summary or spark notes version of the book, but an extension of the ideas presented. My goal in this show is, and always will be, to inspire you to read the book for yourself, to use this episode, to enrich the reading experience rather than.

and for the time being, as I’m doing, you know, philosophy, self-help, it’s not too difficult to avoid spoiling a book like that, but in the future there will be a few episodes of fiction. And just keep in mind, I’ll always kind of mention that there are spoilers. If you consider that a self-help book or a philosophy book can have spoilers.

And because of that, I mean, this is a pretty comprehensive episode. Know that whether or not you’ve read the book before this podcast will be usable to. You’ll be able to understand what I’m talking about. I’ll give context to every little blurb that I might mention from the book to start. I want to talk about the cover of this book, which is not something that’s always worth talking about, but I think this is the rare exception for myself, where the reason I got this book, the reason I bought it on Amazon was not cuz I heard a recommendation cuz that’s where most of my books come from is hearing recommendations on podcasts and interview.

but no, this, this was an impulse by, and really it was the, the cover that drew me to it. And so for the people who are audio only, you know, you can either quickly look up a picture of this cover or just listen to me, describe it. But really, I think just from the words alone, the subtitle time management for mortals, I think if I had to distill why I bought this book, that’s why the phrase four mortals that’s really.

What caught my attention in the first place. Of course, you know, the cover, the title, the subtitle, it all perfectly encapsulates the book, but I didn’t know that at the time, all I knew was that this was a book for mortals, not another self-help book for, for you, for your badass self, for, for revels, for, you know, wanting to be the top 1% for wanting to be millionaire.

You know, it was just for mortal. Now mortals makes me think of great gods of the Percy Jackson series. I read back in grade school of Roman emperors of Marcus Aras, and his book meditations. Essentially it took me back to an ancient time. And like I said, that does get foreshadowed. I mean, that is kind of mentioned throughout the book, but it’s really not the entirety of the book.

It’s not just a, you know, Ryan holiday- esque stoicism brought to the, the modern audience, but it is still something that drew me. And that’s further solidified this image of this is something about, you know, ancients of Greek and Roman philosophy to have was solidified by little image of a Greek Titan named Atlas, the corner of the cover, not holding up the world, but holding up a clock, but all that’s juxtaposed and brought back to modernity with a subtitle that’s highlighted and that iconic, bright yellow that you associate with studying for.

of being productive in the most generic sense of the word, highlighter yellow. I love that combination of, you know, all these ancient elements in the, the subtitle and that little icon with the highlighter yellow. And I bring all this up. The reason I’m spending a few minutes on the cover itself is because I wanna express an important opinion about the book before we actually talk about what’s inside, in my opinion.

This book is a philosophy book, disguised or masked as a self-help book. Again, I usually don’t give a crap about what genre a book is, but it’s really interesting that it is considered self-help and philosophy. And I’ll discuss why I think that matters a little bit later in the episode, but for now, just keep in mind that this book is designed for a reflection, not practical advice, step by step instructions to be, you know, more efficient with your time.

Like a lot of other time management books. And even if some of those tips and tidbits are sprinkled in to appease the genre, just know that I think this book is truly a philosophical book instead of going in the order that this book is presented in, instead of going chapter by chapter, I’m breaking this episode into three, maybe four parts.

If you can count if you count the conclusion, but breaking it by looking at all the anecdotes that really stood out to me and categorizing. And if I had to name those three kind of overarching themes of the anecdotes, there was one, the evolution of clock time, two productivity, existentialism, and three secular and scientific solutions.

And then that fourth one will be my concluding thoughts. I know I’m doing a lot of buildup before I actually start discussing the ideas. To give you an overarching idea of what this book is about. If I had to sum it up in a sentence or two, the intention of the book, I would say it’s something like to wake up.

“Okay. Hello? Can you hear me wake up? Chrissy, Chrissy, wake up. I don’t like this Chrissy wake up” and maybe his language is a little less colorful than that, but the sentiment is there. Wake. Productivity is a trap.

THEME ONE: The Evolution of Clock Time

And that brings us to theme category. Number one, the evolution of clock time at the start of this book, the author introduces you to the timelessness of the middle ages, or rather a lack of clock time and therefore a lack of time problems, a time problem being, having too much to do in too little time or too little to do in too much.

With all the obvious problems, a, a peasant may face in medieval England, there was not the problem of time. In fact, time was a non thing– unquantified; just as we don’t count every breath we take today, time was ineffable. There were no standardized hours is what the author points out. But just as a little side note, I think the author was a little bit simplistic on this point, because, you know, sun dials have been around since the time of ancient Egyptians.

But I think his point is that for all those measurement tools of the past, there was no dollars per hour mindset like what has been ingrained in us since really the rise of industrialism. But that thought provoking point that he makes right at the start of the book is that today with standardized 24 hour clocks being so ingrained in every culture, essentially we’ve forgotten that clock time is a conceptual invention.

Just like the concept of democracy, just like the concept of money. And when clock time is so deeply entrenched in how you see the world, we tend to think about time as something measurable, capable, and saveable. Instead of time being something fluid, as fluid as the air we breathe and move through with this conceptual idea of clock time, we begin to subconsciously view time and hours and days as blocks.

Blocks that you may think of as steadily moving across a conveyor belt. And that credit belongs to Edward Hall who came up with that metaphor. Now I’ve heard this idea before, almost exclusively in spiritual books. The idea being that clock time is sort of this manmade myth. The power of now mentions that untethered soul, some of Alan Watts’s books, but I think the author encapsulates the secular version of this.

That makes it more accessible to the practical American who doesn’t have time for the Woohoo fufu, spiritual hippie crap. the idea is the same though. Standardized clock time is new in the grand scheme of humanity. It’s not a given, it’s not a default it’s invented. And why is that important? I mean, what could a modern civilized human possibly learn from a peasant in the middle ages?

To put it simply, the peasant does not make his tasks fit into blocks of time. The idea would almost sound absurd to him. You want me to milk the cow? When the sun is there, then finish when the sun is there. He’d think you are lunatic. We, the modern folk use conceptual abstract time is our foundation. And then fill our schedule with tasks.

The clear absurdity is that in this method of filling our time, Is that if we do have that blank space in our schedule, then we tend to view it negatively or be virtually attempt to justify its purpose. “Oh, oh, oh, this, uh, this hour of me not doing anything. That’s my relaxation time. I, I, I, I, I just need 30 minutes of downtime, then I’ll be back to my good old, productive self.”

And yet from the modern perspective of things, the point of scheduling task. Of optimizing our schedule of being Uber productive is to drum roll police

have enough free time that famed, but feared thing, which holds the possibilities of everything we’ve ever wanted to do in our lives. And then some, of course, this is an illusion, of course, this is absurd, but it’s not always easy to see that. And to double down on that point, there’s a parable. Maybe you’ve heard before.

I’ll quickly summarize it as best as I can called the Mexican fisherman’s story. There’s a Mexican fisherman who spent his mornings fishing. He’d get home, cook the fish, and if he had a little extra, then he’d sell it on the market. He’d take naps in the afternoon. Then have a few surveys and play cards with his friends at night, one day, a businessman on vacation sees the fisherman’s operation and tells him he could help turn it into a multimillion dollar company with a brand that would be known across the world.

You can start by hiring a fleet of fisherman. He says, open a factory to can the fish find distributors partner up with a trucking company. Start talking to national grocery stores in, in 10, 15 years, tops. You’ll be able to sell the company and retires to rich man, the fisherman asks and what will I do then?

The businessman replies. Oh, I don’t. You could spend your mornings fishing. You could nap in the afternoons and at night you could drink beers and play cards with your friends, but as enlightening, as parable as can be the standardized clock serves at purpose many purposes. And for most of us, so does working to build something greater than yourself.

With the clock in its late predecessor, the Google calendar, we can make accurate plans with others, coordinate, travel on a massive scale and pay people more, fairly than simply eyeballing their effort. And yet we seem to be shifting towards wanting to live in the timeless time. Once again, books on the flow state are so common that you probably understand what I mean by flow state, without me explaining it.

And if you don’t, you can look up the author. Steven Kotler. Kotler spelled K O T L E R. Maybe it’s just my inner bubble of, you know, wanting to be a writer and, and do all this creative work, but I think, that as humanity evolves, the tendency is to want to do more non-linear creative work work that involves, you know, problem solving, critical thinking rather than merely putting things in an assembly.

And when I say non-linear, I mean, we want to do work where one minute of time does not equal one minute of pay. I think again, I know I’m projecting, maybe just only me. So I’ll, I’ll speak only for myself, but I, I want to be judged based on the outcome of my work rather than the effort I put in, because when we’re judged for the outcome, the potential upside, the potential return on investment can be expon.

And I apologize if that’s a little bit confusing, but just think that, you know, let’s say you are a filmmaker and you made a feature film. It took you, this obviously would not be true, but let’s say it took you a hundred hours instead of getting paid for a hundred hours. What if you were paid for all the ticket sales you produced, which has the potential to be much, much, much. Greater than your dollars per hour rate of a hundred hours.

Consider your own thoughts on what that means to you. I mean, is that something that you consider for yourself? Are you content, if you are working something that is paying hourly, is that what you want or do you want something that is outcome based?

Obviously it’s going to depend on a career by career basis, but just consider for yourself if that’s relevant to. Now the final thing I’ll say about the evolution of clock, time of scheduling things is that there is an extreme, if we go back in history, we can see how it has failed. There’s a really interesting, I wouldn’t call it an experiment, just a piece of history that I won’t go too deep into.

I think it’s worth reading, but when Stalin was in power, when the Soviet union was still the Soviet Union, They attempted to enforce a really, really strict schedule on all its citizens for productivity’s sake. And it completely backfired. Essentially the whole population was split into five categories and that category represented what day you took off work.

And, you know, your loved ones would probably not be in the same group as you, your children may not be in the same group as you. And if that were the case, then, you know, if you didn’t have your friends in that group, your one day off of. Four extremely hard days of labor would just be spent with no one, of course, that is the getting the maximum productivity out of everyone mindset, but it clearly doesn’t work.

There’s clearly a need for community, but again, worth reading that on your own.

THEME TWO: Productivity Existentialism

I wanna move into part two, at least how I’m categorizing it. And that part two is productivity existentialism. I bought a book with time management and the. Why? I mean, I already kind of went into why I was drawn to this cover, but, you know, I didn’t miss the fact that this is a time management book.

Clearly. There’s something, you know, in my own head that inspired me to buy something that I thought might maybe productive isn’t the right word. But I mean, I was looking for some advice, so idea, some technique that would lessen the burden of overwhelm of the time problem. I mentioned just a little bit.

The having too much to do in too little time. Now, I didn’t want to learn another spin on the Pomodoro technique based on some study that they did with 10 participants. I just wanted someone with some modest success to tell me that I’m wearing out the souls of my shoes on a fucking hamster wheel. I wanted someone to say exactly what this book described as the limit embracing life.

Which I’ll discuss in just a moment, even though I conceptually knew the concepts of memento, Mori, you know, remember death and the insignificance of the human lifespan and the unfolding of the cosmos. But I needed someone to say it blatantly without remorse or a, “But hey, here’s the upside in all this.”

Now of course, because this is a self-help book there is a little bit of, “Hey, but here’s the upside in all this.” And the upside in accepting the reality of our insignificance is encapsulated well by quote in the book that the author mentions from the Zen teacher, Charlotte Joco Beck, and it goes, “The human disease is often painful, but it’s only unbearable for as long as you’re under the impression that there might be a cure.”

Hmm. I mean, that is really as Zen as it gets, you know, stop holding your breath. You’re gonna pass out. Let go. I think is the ultimate message of this, of that quote. If you’re always holding out hope that, you know, there is some magic solution that there is, uh, greener grass on the other side, then you’re always going to be a little bit more miserable than the human condition actually is.

You’re always gonna be a little bit more cynical about the present because you’re holding out hope for this utopian future. And I think. The utopian future is a good segue into what I wanna talk about next, which the author presents this idea and I loved it and I just took it and wanted to run with it. And it’s that convenience ruins, inconvenient things, Silicon Valley’s culture of ultra convenience and exceptional user design as a trap, or maybe a trap.

Isn’t the right word, but we’re all suffering in the long. It was a trend that was really brought about by Steve jobs. And I don’t think he foresaw what this would do to the culture at large, because now instead of a life that is mildly to mediumly inconvenient for the most part, with moments of convenience, which we make hold luck or serendipity it’s flipped because of the technology in our pocket, when ultra convenience becomes the standard in software.

And, you know, there’s literally whole teams and millions of dollars being spent on the most minute, but convenient details of an app. Suddenly minor inconveniences piss us off in the real world. You know, waiting in line somehow becomes unbearable. When we have Door Dash and GrubHub at our fingertips, suddenly a trip to the grocery store seems unnecessary …when someone else can pick out the ripe avocado for us.

And real world conveniences –and that thing I just mentioned called luck begins to slip by unnoticed– it’s like being surrounded in a field of four leaf clovers. Suddenly it ceases to be a symbol of luck. Luck is rare in scarce by definition, and to create an online world where luck.

And by that I’m saying it’s when the right thing finds you and not the other way around. When luck is built into the design, we make ourselves fragile to non luck, not bad luck, but merely things not going as planned non luck you can think of as inconvenience. Now, the argument could be made that really in the long run, it’s better to have mostly good luck inconvenience with only moments of bad luck and inconvenience.

But I have to wonder what is the unintended consequence of going against the natural order of things? Because nature is not convenient. There is no user design in the real world. Well, that’s not true, but you know, natural things don’t have the human experience in mind. What might be the consequence of living in a world of ultra convenience and comfort that our psychology, our physiology, our biology was not designed to evolve for well, I figured I’d come up with a little bit of a list, which didn’t take me too long to think up.

First of all, we’re less appreciative of little moments and I’m excluding that forcing quality of gratitude journals or more selfish and individualistic. We’re less resilient to stress, more susceptible to anxiety and depression, which in this case, I’m correlating with a lack of stress, resilience, or less patient, less capable of delayed gratification, more likely to be caught in a rut, less strong will: As in we’re less willing to stand up for our beliefs.

We’re more overwhelmed by small stressors, less likely to work on difficult goals and more likely to aim for an unattainable state of perfection. And that’s just to name a few.

And if you were listening closely, you might have heard of paradox. It seems strange that ultra convenience will simultaneously make it less likely for us to work on difficult goals and more likely to aim for a state of perfection and the way I’m speaking about perfection.

Because, you know, in my head, perfection means that I’ve achieved my difficult goals, but I think this new form of perfection is depicted as living the easy and adventurous life. And that takes the form of all those travel pictures and videos. You see of people doing yoga on top of a mountain and looking so relaxed and refreshed and that peace with the world on name, whatever social media you want.

Now, clearly, you know, it makes no sense for some, I don’t even know who would go about doing this –the government to say, make these apps less convenient, make it harder to use. But theoretically, if we flip this Silicon valley, credo of convenience at all costs, and I’ll just say from an individual point of view, you yourself can make addictive things like technology, more inconvenient for yourself; there’s plenty of ways to do that. But, if it was done on a massive scale, those unintended consequences I just pointed out would be flipped. We would be more resilient to stress, more likely to stand up for what we believe in and not just be one of the echoes on social media. But I think the true ramification of an inconvenient life is that it forces us to slow down a metaphor for this would be running on a treadmill versus running on a treadmill and a waist- high water.

With the former, more convenient example, there’s always the pressure to increase the speed to up the ante until we trip and hurt ourselves. But with the ladder, there’s an inherent block on our acceleration. Every movement becomes more intentional. Plus the added benefit is that you will become much stronger in the long run now to really hammer home.

This point, that making life a little bit more inconvenient for yourself. Is worth it in the long run and even in the short run, because of all those basically unintended consequences flipping in your favor is that it’s not hard. This is not David Goggin’s level. Wake up at 4:00 AM, run a marathon before breakfast type of inconvenience. Exposing yourself to small inconveniences can be as simple as not doing certain things, not bringing your headphones to a place you know you need to wait in line for.

I really got away from what Burkeman was talking about when he mentioned Silicon Valley’s, you know, “convenience at all costs.” He kind of had a different take on it. He says, “Convenience makes things easy without regard to whether easiness is truly what’s most valuable in any given context, take those services on which I’ve lie, relied too much in recent years that let you design and then remotely mail a birthday card.

So you never see or touch the physical item yourself better than nothing, perhaps. But sender and recipient both know it’s a poor substitute for purchasing a card and a shop writing on it by hand, and then walking to a mailbox to mail it. Because contrary to the cliche, it really isn’t the thought that counts. But the effort, which is to say the inconvenience.”

Burkeman looks at it from the perspective of how too much convenience destroys communities and distances relationships. When I think of how convenience might destroy relationships or community I think of texting.

I think as a means of making plans to see a person in real life, that’s great. It’s a great tool, but for connecting to human beings, I don’t think anything is more hollow. The messages are kept brief sincere messages. Don’t have much emotional resonance and all the hundreds of micro details and facial expression, vocal tone, body posture. Can’t be express. Except, well now we’ve got emojis and special means of punctuating, but those are all primed to be misinterpreted.

And if you’ve ever typed L O L with a serious face that you know, that this form of communication doesn’t allow for true expression.

Now to finish off this section, there are three phrases which really, really stood out to me in the book. And I don’t know if, uh, the author came up with all of them himself, but I’ll mention them and riff on them for a few moments.

Existential overwhelm. When everything around you has so much meaning that there really is no meaning. And the author has a great little blurb about really explaining this, how it relates to technology. He says, “Facebook, for example, is an extremely efficient way to stay informed about events you might like to attend, but it’s also a guaranteed way to hear about more events you’d like to attend than anyone possibly could. Okay Cupid is an efficient way to find people to date, but also being constantly reminded about all the other potentially more alerting people you might be dating. Instead. Email is an unparalleled tool for responding rapidly to a large volume of messages. But then again, if it weren’t for email, you wouldn’t be receiving all those messages in the first place.”

Secular Modernity. In which the only philosophy the average person may follow today. Is whatever is applicable and practical now. And that, again goes back to what I mentioned before of needing to disguise this as a self-help book of needing to sprinkle in practicality to make it more readable.

The third phrase, which I think is the most interesting is this idea of:

Assumptions of Competence. Which, I mean, if you remember being a kid, I think every profession, including being a. We had these assumptions of competence. The author says that he originally thought journalists had that, you know, “Oh, everyone in a newsroom is a fantastic writer. They love this stuff.” And then he says he joined a newspaper and that all kind of went out the window. He could see the chaos of it. And then I think it’s funny. He says he transferred that assumption of competence to people in government.

You know, I think for myself, I had this for films and I think most artists of any medium have this trick is revealed and the magic is lost moment in the exact same way that a magician learning a new trick might. You know, of course they lose a little bit of the magic that, or sense of wonderment, but they get to create that sense of wonder for someone else.

All my friends who were also filmmakers I’m sure would relate to this, but you know, watching a movie now I can see when they’re dubbing the audio. I know the little tricks they do, even if you know, even a Hollywood film, of course, they’re doing it with a massive. But knowing that, you know, whatever sound effect is used, it’s probably not the actual sound effect that you’re seeing on screen to sum it up in the words of the esteemed rapper action Bronson, “I got older and I realized there was no heroes.” Maybe a little bit sad, but very true.

THEME THREE: Secular and Esoteric Solutions

Part three secular and esoteric solutions.

I think Beman the author has this incredible skill of turning very spiritual and esoteric ideas into something practical and secular. I don’t think that’s a good thing or a bad thing, but at this point in time, that’s the language that most modern folk speak. If an important idea, doesn’t have a footnote that expresses exactly how to use that idea in 60 seconds or less, then you suddenly lose the bulk of your audience who needs a book about accepting their own mortality.

Of letting go of their productivity, delusions and the major solution. I don’t know if that’s the perfect word that the author offers up is embrace fine. Two there’s a German term eigenzeit, which I don’t know if I’m pronouncing that right; but what it means is let things take the time it takes– proper time, I think is what I saw on some website.

The time inherent to a process itself. And that was the thing. I mentioned way at the beginning of this, the person in the, the middle ages, who would think it’s absurd to say milk the cow in an hour or less, it would say I’ll milk the cow until it no longer needs to be milked. And I think in this case, in the, the grand scheme, the modern scheme of this word really Burman boils it down to, you have to decide, you have to let go of certain things.

You can’t simultaneously want to be a neurosurgeon and an engineer and a filmmaker and a musician. You gotta pick one or two [things in life]. You have to embrace your finitude, except the limit embracing life only in finitude are we able to live fully.

Here’s a little parable to nail this point:

Imagine you have a bowl full of water. Can you fill it anymore? One person may say, of course not. It’s. But then a second person who’s trying to live life to the fullest may say, yeah, sure. Splash it on. That’s usually the, the productivity junkie who says, uh, there’s probably a millimeter left in that bowl. I could probably squeeze. And then when that water begins to spill over the edge, which it inevitably will, they feel like they’re losing something like they’re failing.

Like they couldn’t do what they thought they could, but then there’s a third person, the one who accepts their finitude. Who happily dumps their bowl of water and holds it out fresh for a new filling. Now, just as you can’t hold your breath forever, you can’t hold on to your life situation forever. There’s constantly going to be the need to dump your bowl of water to get fresh water.

Now, one little thing that I’ll mention kind of a tidbit of philosophy, which I thought was so interesting is that this one philosopher, Martin Heger, who– this was very clearly explicitly stated that he was a card carrying Nazi. So you need to either separate the philosophy from the philosopher or just, I guess, ignore this part.

But the philosophical argument that he made is that we are time. That consciousness is time. So instead of saying, or thinking that we have a limited amount of time, Heiddeger would say we are a limited amount of time. That we are not separate from the, the movement of time. I’m saying time too much.

And I think the subtle effect in this shift in thinking is that being in the now becomes sticky.

The second, we begin to project our thoughts into the future or the past, then that secondary thought that “we are time” snaps us into thinking that even thoughts of the future or past are inescapably part of the now it’s like trying to get unstuck from wet cement when you are cement yourself. But should we be scared of that pessimistic that we can’t save time?

Like we thought we, that we diluted ourselves, that we could. Really, I think the emotions and I think the author mentions this as well, but those emotions of being scared of, being pessimistic, of being cynical, come from the frame of still believing that there could be that saving for the future saving time and being able to get it all done.

It’s that holding out hope of an absurdly delusional idea. And when you let go. Of that, of thinking that, you know, there is gonna be this perfect amount of time that there really are gonna be 4,000 weeks, because really it’s unpredictable when you let go of all those future imaginings. Well, there is no need to be scare or pessimistic.

There is no thought about being fearful of any of that stuff, because we’re right here, we’re sticking to the now, but really one of the most interesting ideas. and I think this is more of a, a general summing up of a few different passages from the book. But one of the things that I’ve really got from this is the connection between religious salvation, Buddhist Nirvana slash ator and secular productivity.

Perfection. I really don’t have a dog in the fight of, oh, if you’re religious, you know, you’re wrong. Or if you’re atheist you’re wrong, but I… I just think it’s kind of funny that as secularization reaches this crescendo in the Western world, it’s the nose up atheist who are always quick to point out the absurdity in heaven and hell while missing their own variation of it.

The idealized self, the one who finishes each day, feeling fulfilled and boundlessly productive. It’s just the second version of a second coming of Christ. Even if this idealized self is never, expressedly sought out, its subconscious implication takes the form of feeling like you missed out on something today, or you didn’t do all that you could or whatever, it’s a constant or at least cyclical feeling of inferiority compared to someone that doesn’t exist.

Someone we’ve created in our mind in our imagination can always top our reality. I just think the author does a really good job at reaching that latter group of people, the ultra secular, the ultra athe. With anecdotes that are mostly stripped of their religious origins, but really, I mean, it all comes down to the cyclical nature of time.

THEME FOUR: Self Help or Philosophy?

My concluding thoughts.

I wanna come back to the original proposition I made at the beginning of this episode, that this book is philosophy disguised as self-help to make it more accessible and popular, because I think this will be a recurring theme in future books that I feature on this podcast. I think self-help is the language of pop culture, at least the positive side of pop culture, cuz there’s always going to be the, the celebrity gossip, the, the true crime, the kind of disturbing news, that would be more of the negative side of pop culture.

But if we’re on the positive side, our focus inevitably turns to practical advice, tidbits of usefulness that can be applied in 60 seconds or less. And almost all of it is recycled from someone else’s blog or reworded from someone else’s podcast. So it’s all an echo chamber of stupid f**king advice that you’ll try once before moving on to the next thing, this is inherently opposite of the book central message to be self-help.

But the way I see it, the author Oliver Burkeman needed to use the trick of practicality to deliver the important stuff to the people who wouldn’t have otherwise found the book. And maybe I’m one of those people. Probably would not have picked up a book that was purely just modern philosophy. The fact that there was just that hint of self-help was the thing that probably pushed me over the edge and added it to my cart.

I also could be reading into things too much, especially considering that the author’s background is as one of those bloggers who wrote the, I tried the Amador productivity technique and here are five things that happen, types of stories. So maybe the practicality aspect was automatic to. But what this book shows is that the writers and thinkers who I think they’re too good for cutey listicals can strike a balance between the SEO clickability that is so central to modern internet culture, and also deep thought inspired by ancient philosophers and profound realizations to finish off Burkeman offers five questions at the end of the book to reflect on I won’t spoil the first four, but the final one really stuck with me.

And it’s this, “How would you spend your days differently if you didn’t care so much about seeing your actions reach fruition?”

At this point in history with social media, making everyone a micro celebrity, or at least giving the illusion of it, we in the us are more outcome oriented than ever. We judge our efforts by likes and comments and retweets and followers and all those other forms of digital currency that can’t really be redeemed for anything of real value.

It’s like those McDonald’s monopoly sweepstakes. There’s always the illusion of a big win right around the corner. But in the meantime, everyone wastes time and money and destroys their health in the process to answer the question implies that we ask another before answering it, what would you need to understand and believe in order to forego the carrot that’s always dangling three inches in front of our face?

Only when we see the absurdity of playing a popularity game, a status game with a billion other people, can we ask and answer the question of how we’ll spend our time irrelevant of the outcome? Let me say that again:

Only when we see the absurdity of playing the digital popularity game; when we see that as absurd, then we can really ask and answer that question of how we’ll spend our time irrelevant of popularity based outcome.

I hope you think deeply on that question. I hope you buy this book and find new takeaways and tell people and spread the message that yes, productivity is hard to escape trap, but a trapped nonetheless in one worth removing yourself from the book is 4,000 Weeks by Oliver Burkeman.

And there will be a little affiliate link in the description, which it will just help support the show. I’ll get a little money, but you know, at no extra charge to you. My name is Sean Greene. And I thank you for taking the time to think on this book with me. Please leave a review if you enjoyed the episode and subscribe if you wanna hear more stuff like this.

Thanks.

A Secret Lesson on Self-Interest (For Creative Eyes Only)

man taking photo of another man

Monday, August 8th – 11:55am

How much are you worth? A dime, a dollar, a hundo? Are you a priceless ol’ prince who can’t be afforded even if someone tickled your nose with a crisp Benjamin? Well, aren’t you cocky to think I’d have my bills anywhere near your nose …

And that’s my point.

Self-worth means jacksh*t if you can’t convince the rest of the world that your time, your skills, and your frosty insights on life and business are worth their time and money.

The learning curve — which I’m only at the elbow’s bend of — for any “content creator” is the mistaken belief that people give a crap about good work. To believe that if you make the thing well, then people will come. I call it the “Judge a Book by the Third Paragraph of the Fourth Chapter” fallacy.

A Lesson on Salesmanship as an Artist

I recently released a short film. You can’t find it now because it’s trapped in the realm of hungry gatekeepers (I’m submitting to festivals at the moment). But for two weeks it was out, and it became my top-viewed movie on YouTube.* Sure it was of solid quality, but that’s not why it did so well. It did well because I cared that it did well.

I became the salesperson for my own film:

  • I made a sincere, candid video telling people exactly why I wanted them to watch it.
  • I texted friends (who had no direct incentive to promote the film) and asked them to tell people about the movie.
  • I posted the film on relevant subreddits.
  • I linked the film in a Discord group I’m a part of.
  • Any time someone sent me a DM saying that they liked the film, I asked them to write that publicly on their IG story (A low-hanging fruit since it’s only a 24-hour commitment for practically no effort on their part).

The moral of the story is that I didn’t let people find the movie BY ACCIDENT. I’m willing to guess that 95% of the views came from word-of-mouth referrals or from one of my many sales pitches.

Is this getting too marketing jargony for your palette? I get it, I used to resist all the jargon too. What changed my mind was a lack of results — and if you keep at it, I’m sure you’ll flip too.

Even with this blog, I’m constantly selling you on the ideas AS I’M WRITING THEM.** I don’t assume you care about my anecdotes and I KNOW you don’t care about my short film …

But I also know what you DO care about.

  • For one, you care about yourself.
  • For two, you care about selling yourself to other people.

That’s why you’re here, right? Self-interest with a sprinkling of curiosity?

Well, let me jump to the secret of salesmanship as an artist so you can get back to scouring the internet for cheap growth hacks that you’ll forget tomorrow:

“The secret is to ALWAYS frame your call to action as being in the best interest of the AUDIENCE MEMBER.”

Even for art and film; especially for art and film. My sales pitch for the film I made involved these 3 persuasion techniques:

  1. Created urgency (by saying “it will be my final film for a while” & “only available for a limited time” — both true statements)
  2. Created anticipation (by showing snippets of the film and the editing process for the weeks leading up to the release)
  3. Created credibility (by asking friends and fans to promote the film in their own words on their own social channels)

All of which produced the feeling in the soon-to-be-viewer that I OUGHT TO WATCH THIS THING NOW.

I don’t think these techniques are revolutionary in the world of marketing or selling, but I think most artists forget that their work (even if it’s free financially) requires that you sell it to your audience. Remember, all content costs someone their time and attention to consume it …

Only a fool would think those are cheap to earn.


P.S. If you like juicy insights like this one, you ought to sign up for the email list.


*One film did better on view, but this was based on the popularity of one of the actors (i.e., not replicable).

**The bolded, italics, and ALL CAPS words are more intentional than you know.

The Misunderstood Secret About Creative Momentum

Friday, July 15th – 10:22am

I am a runner — a jogger really. A walker-jogger hybrid. Maybe 65% walking, 35% jogging. Unless it’s hot, then that tips in the favor of that hands-over-head walk that gives the illusion of a hard-earned break.

It’s not.

For me, it’s not.

In fact, for me, the more I walk, the more I walk. No, I’m not having a stroke. I’ll repeat myself: The first heel-first step in the midst of my so-called “run” can directly account for the second heel-first step and the third and so on and so on … until I’m home and hit by the air-conditioned glory of a faintly vanilla-smelling house that I don’t pay rent for.

But forget the vanilla smell and the AC, that crap doesn’t matter for the lesson this man-child-turned-writer still living with his parents (Hey, isn’t that an oxymoron?) is about to enlighten you with. Yes, I, Sean Patrick Greene, hold the glorious manifestation of that fabled, smoke-up-the-a** lesson of life called “momentum.”

Momentum (mo-men-TUM for the syllabically-challenged) is that special word in the jargon of every speaker on a TEDx stage and then some. But what does it mean? I mean, really, what does it mean? Not “push your glasses up with a finger and read from the Oxford dictionary” meaning, but the visceral, physical, usable meaning.


SIDE NOTE: I don’t think we (that’s “me” spelled upside-down in a mirror) push ourselves as hard as previous generations. I’m talking full-blown, Rocky, “Aye, yo, Adrian,” round twelve in the ring level pushing ourselves. This is especially true of the suburban-born, man-children (men-children?) running around their disgustingly suburban neighborhoods in a constant state of ennui:

“The comfort is unbearable,” I cry while I fall into my fainting chair and fan my face as quick as a hummingbird.


But I digress. I reflect. I realize. I realize that there are two kinds of momentum: the good stuff and the bad stuff. The good stuff is the crap people are always yammering on about; you know it. The bad stuff we call “bad habits” and “addiction” … but I think that’s an oversimplification. What do we call the momentum of malaise, of boredom, of okay-ness? all of which you’d really be amiss to call “bad” as you would a physiological, health-destroying addiction.

  • It is not negative or positive; it is zero.
  • It is comfort — unearned, yet undesirable.
  • It is to be stuck between a rock and a hard place: If the rock was a couch and the hard place was that heavy thing called “gravity.”

And excuse my non-political-correctness but don’t label this shit with something from the DSM-5 and write up an SSRI script. It’s not that serious … yet all the more sinister.

So how do we remedy the ennui of the suburbs?

I think, as simple and redonkulously stupid an answer this may be, the solution is to keep pace — at all times.


ANOTHER SIDE NOTE: Every morning I wake up (yes, really, I wake up just like you). I sit up in bed and look at my phone; refresh my email, look at my sleep score, etc., etc.* I piss, brew some coffee, then sit in a chair to meditate for the shortest amount it’ll let me on the phone app. I check my phone some more after that.* I put earbuds in and listen to the sweet sounds of very explicit rap music, then … the world is my oyster I suppose.

Oh, the phone!

The comfort rectangle for all ages! You adult pacifier, you!

You mindless little screen full of infinite possibilities!


I hate my phone. It is the momentum-killer of this era; of which I see no equivalent in history. The phone — not only social media but definitely including social media — has become our excuse to walk instead of run, metaphorically speaking.

But I’m mixing metaphors with side notes here, so let me get CRYSTAL CLEAR on my point:

On runs, everyone moves out of the gate at a solid pace. Eventually, though, our feet hurt, our lungs are crying out for more oxygen, and we want to walk. The paradox is that the first heel-first step makes all the jogging stuff seem awful in comparison: To walk for a step makes walking for another step all the easier.

The equivalent mindset takes hold in the domain of getting stuff done: Difficult but rewarding stuff. We begin at our keyboard, with the steam still pipping from our coffee, and the words flow on the page like water through a stream. Then a ding — someone texts you. Or the music you turned on has gone stale and now you’re poking around in Spotify; or the “research” you’re totally doing has got you watching “educational videos” on YouTube for that “article” you’re definitely writing. At some point, though, you realize, you’ve let up — you’ve lost pace.

Usually, it’s impossible to tell until you go back to the page from before. It’s different now: Archiache, disconnected — like a relic of a “you” which might have once existed …

Two cases of lost momentum. And as much as I’d like to use the internet and the iPhone as a scapegoat, the fact is that momentum is lost when you (or me) stop pushing. I think our phones can only be blamed as fuel to the fire for an already existing desire to give up when we feel a bit of pain. WE DESIRE THE DISTRACTION. That’s how momentum is lost, when we decide the pain of pushing through (i.e., pleasurable in the long-term) is worse than giving up (i.e., painful in the long-term; pleasurable in the short-term).

The desire to distract ourselves when we do creative work is the equivalent of the pain felt on a tough run: It’s unavoidable. … BUT giving in or giving up is not inevitable.

Momentum begins anew every morning. Do not feed it bullsh*t for breakfast. Do not give yourself a taste of distraction before you’ve begun the day. (Even the weather app can be a distraction if you’re honest with yourself). Consider that every “give in” to whatever unimportant thing just chimed on your phone is the equivalent of one more heel-first step on a run: It makes it that much more likely that you’ll give in again, and again, and again.

No, you won’t sweat and be gasping for breath by the end of a writing session (God, I hope not). The pain is different; it’s subtle. It is the shame and doubt of creative impotence. A shame that makes us idealize our old work, and revel in the popular stuff on NameWhateverSocialMediaYouWant.com.

Forget all that crap. Sit with the impotence. It’s only in distracting ourselves to the end of the day that we never see the thing to the end. Momentum returns to those who are patient and willing to suffer (in the self-doubting, shooting blanks sense of the word).

Ride it out, my friend. Keep pace.


P.S. For those looking for an actionable takeaway, try this: Next time you go running on something other than a treadmill, maintain a jogging pace or faster. Don’t let yourself walk or stop AT ALL. Even if you look like an idiot running in place while you wait for cars to drive by. It’s an extremely effective mental exercise for pushing through minor discomfort.

P.S.S. I just released a short film that took quite a bit of time and may have inspired this post. If you’re curious, you can watch Bugging Me on YouTube.


*As a person who hardly uses social media, I can tell you that we’re being too limited in what we qualify as distracting and addictive on the phone.

Stop Trying To Visualize (You’d Be Better Off Running)

Thursday, June 30th – 12:04pm

Have you ever heard about that study where basketball players visualized shooting free throws instead of, you know, actually shooting them?

When I heard about that I thought it was the coolest thing in the world. I played hockey at the time. All I have to do is score in my mind, I thought. Then I will be the greatest. (I was notoriously the not-greatest on the team). Screw my past failures and weak hand-eye coordination, I had found the hack of all hacks: The crème de la crème of quick & easy success. Can you tell I went through a law of attraction phase?

And so I tried it. 

And it didn’t work.

Maybe I’m weird, but if I try to visualize scoring a point in a sport—in my case, hockey, but it applies to any other—I literally can’t imagine myself scoring. I mean, if I close my eyes and picture myself skating toward an empty net; if I prime myself for a snapshot to go in just below the crossbar, I will hit the crossbar in, my mind’s eye, and the puck will not go in. 

Perhaps I’m not sports-minded … or perhaps (and I’d put my money on this one) Victor Frankl’s idea of paradoxical intention has paralyzed me. 

The willfully created, mental picture with the eyes closed, is the stereotype of visualization. Hell, it’s in the name “visual”-ization—if we can’t make a proper picture in our heads then there must be something jacked up about us, right? Maybe. Or maybe we’ve misconstrued the term that’s been touted as the “key to success” by personal development aficionados since the time of Napoleon Hill. Quite simply, I think the error is in limiting our imagination of the future to only one of our senses (even if this is only out of linguistic convenience). In truth, our imagination—our mental process for creating what doesn’t exist inside our mind—is what supersedes visualization. The problem is that this word is so all-encompassing that it would not be fair to limit its definition to what we are attempting to get at with the word “visualization.”

Visualization, when it is referred to outside the realm of science and data, is almost exclusively used to refer to visualization techniques. Techniques whose purpose is either:

  • To relax—something you may see in the midst of mindfulness meditation class.
  • To empower—designed to produce more confidence in a skill (whether scoring free throws or giving an important speech).
  • To place yourself into a future reality—one that you deem more ideal than your current one. 

I do not take any issue with these things, I’m only writing this because of how important I think these three processes are to us. What I take issue with is the emphasis on the visual nature of the techniques. I would like to offer an alternative term to refer to this process that doesn’t limit the number of routes we can use to reach the given outcome: I will then make an argument for why this linguistic change is so important.

The term is sensorize. (Wow, look how clever I am). Sensorize and sensorization are the words I firmly believe should replace the current cultural obsession with visualization (the exception being any technique that is expressly visual, as may be the case in a certain meditation). It may seem like such a simple and insignificant change, but as the acceptance and understanding of different sensory learning styles become more common in the classroom, I think it’s imperative to shift our language in the personal development domain.*

But what would the shift mean? Not much if it doesn’t catch on. However, if you are reading this right now, I can offer some food for thought that may change your thinking:

The point of any technique that involves imagining the future for yourself is to create the emotional response in your body and link it to that outcome. You do not, I would argue, have to see that future outcome if you can form the emotional anchor by some other means. What is much more important is knowing the outcome. This can be done by adapting other people’s stories (or synthesizing multiple stories) of success to yourself.**

From there, once the outcome is pieced together, sensorize it in the present moment by any means necessary. If you struggle with mental pictures, embrace your thoughts in their auditory, kinesthetic, or even written form (which is distinct from visualization according to Neil Flemming’s theory on learning styles).

  • Pump yourself with music while you read the description of your outcome.
  • Go on a run while you listen to the description of the outcome that you recorded in a tone that fills you with energy.
  • Listen to that Steve Jobs speech that everyone always oodles over, then say, out loud, the outcome you want.

There is a story of how Jim Carrey wrote a check to himself for $10 million that he was determined to cash it by 1994. Even though Carrey himself considered it an act of visualization, I would argue that the physicality of the check (kinesthetic) and the dollar amount on the check (reading/writing) was the true power it held. 

“By Any Means Necessary”

This idea of linking the emotion by any means necessary should not be overlooked. “By any means necessary” is the keystone phrase to combat the paradoxical intention (i.e., the harder you try to do something, the more it eludes you) that I experienced when I tried to visualize myself scoring a goal back in high school. 

I can say, anecdotally at least, that when I am in a good mood, it is much easier for me to think about positive future outcomes. When, however, I set aside time to think about a certain positive future outcome (as is the case when I block out time to set goals), my mind either goes blank or fills with worrying thoughts. What this points to is the need to understand the concept of “hyper-intention” in order to go about achieving our outcome (in this case, linking emotion to an anticipated future) indirectly. 

I would even go so far as to say, “You CANNOT think about your positive future outcome.” Sure, write the thing on a note card; sign that million-dollar check to yourself. But don’t think about the outcome. Focus purely on (1) generating the emotion, by physically moving your body in an exciting way, and (2) looking at the tangible reminder of the outcome; whether written, visual, auditory, etc.

I’ll conclude with a metaphor to solidify all this rambling:

Light refracted in water droplets creates a rainbow. The rainbow is the output, not the input. If you spend your time trying to find where the rainbow begins so that you can reverse engineer it, then it will forever elude you.

Don’t think about the rainbow; direct your energy to the light and the water and the rainbow will arise.


*This applies more widely but I think it’s most applicable here. (Maybe I’m biased). 

**I’m referring to success in terms of achieving an outcome that you consciously chose and worked toward (this goes beyond money and fame).

Inspiration Never Strikes (The Myth of the “Napkin” Idea)

empty bar with red lights

Saturday, June 18th – 3:31pm

Here’s a story that might sound familiar:

Guy sits at the end of a bar and scribbles something on a cocktail napkin. His pen runs dry. He asks for another; plus a second glass of that Pale Ale on draft.

Wow. The first sip of it is cold and fantastic. He writes further on the soft paper. His scribbling has turned to rambling and the rambling turns into an idea. An idea or a dream? A dream—what an unreal thing—like the shape of a cloud or the end of a rainbow. Only with defocused eyes can you really see it. Maybe that’s the second beer talking.

Mwah! Finished.

He kisses the napkin (except with one hand so it’s not as poetic as you see in the movies), then tomahawk throws the pen into the bullseye at the far end of the bar where some big-bellies play darts. He pays the tab with a single twenty and tells the bartender to keep the change. 

What?

I said keep the change.

Oh, thank you.

I won’t need any change where I’m going.

What?

I’m sorry I was muttering to myself.

Okay.

He walks home. The napkin soaks the sweat beading on his hand. It’s hot as hell out here. The orange from the sun bounces like a pinball against the skyscrapers and keeps blinding him no matter how he holds his arm.

Screw it. He pushes the napkin to the bottom of his pocket and wipes his hand dry on the outside of his pants.

Home at last.

The first gust of air from the lobby is the same as when you stick your head in the freezer after the AC’s gone out. Guy walks up three flights of stairs, enters his apartment, loosens his tie, and hu-ruffs onto his couch.

The napkin, he thinks. Don’t forget the napkin. There is gold in this pocket. Thin, inky gold. He’s smiling now. The idea of a lifetime, written on a dinky bar napkin. Guy decides he’ll frame the thing when this is all said and done.

He clears the center portion of the coffee table. There’s an empty beer and two Chinese takeout boxes still sitting out—one had shrimp “something” in it and stinks real bad. Screw it. He feels giddy: only half-remembering what he’d written.

The prophecy, the golden scroll, the napkin.

He irons it flat with his hands, then leans in to read his small marks.

What have you written, Guy? What have you dreamt for yourself …?


Ever heard how the design for the Sears Tower in Chicago was inspired by a pack of cigarettes?

Wowee, maybe there’s something to those lung cancer sticks …

What about the one where Aaron Sorkin wrote “A Few Good Men” on a whole stack of cocktail napkins?

Someone, get me five G&Ts pronto! … oh, sure, yeah—some cocktail napkins too.


Why is it that the worst kind of napkin and a cheap pen have such a mythological quality when combined? Together they form the pinnacle origin story of the Modern American Dream (that being, to get stupid rich and stupid famous).

Maybe it’s not the napkin we’re caught on; maybe it’s the “struck with inspiration” narrative that we’re all stuck on. The American zeitgeist (i.e., the cultural cliché) of the past 60 years is literally built on those stories: Not always with cocktail napkins, but always with a rugged unpreparedness and well-timed spontaneity.

Yet, I, the aficionado of none, SEE THROUGH THE MYTHS. Everyone is “struck with inspiration” on occasion. Do not idolize the pen or the bar or the cocktail or the napkin. Take the magic out of the myth. ZAP! There’s no magic in what I’m speaking about. The myth of the origin story is ALWAYS crafted looking backward. And you, the great gobbler of all things labeled “advice,” will either give up too early because you don’t think you have the special stuff. Or, you’ll spend a lifetime doing the ol’ bar crawl séance hoping a few drinks at the place where “that one guy thought of that one thing” will spark something for you.

There are two main differences, though, between those whose origin stories become cultural cliché and those whose stories die a quiet death:

1. Where do you spend your thoughts?

There is artistic inspiration, entrepreneurial inspiration, and mediocre inspiration (e.g., your grand plan for Chuck McDoowad perfect surprise party).

Sorkin was “struck” with a story that would go on to change his life because he ate up theatre like a fat king with a turkey leg. He wanted to act, he went to school for musical theatre, and he wrote the script on those cocktail napkins while bartending at a theatre while the first act of a French musical was going on.*

You, on the other hand, will not find an idea that tops the “fidget spinner” because your mind is CONSUMED by your desk job … and sports … and shrimp fried rice. Also, really? The fidget spinner is what you’re trying to top?

Ever noticed how every “million-dollar idea” you hear about from that uncle who still smokes loose tobacco from a pipe is the most superficial, first-world, so-convenient-that-it’s-not-convenient idea you’re ever heard? That’s what you get when QVC and Good Morning America are your go-to sources of innovation.

2. What do you do when inspiration strikes?

You act on it. You write. You buy those tacky rainbow note cards and pin them to the wall like you saw Steve Martin do in Bowfinger. You cash in favors. You reach out to that pipe-smoking uncle. You find the right story to tell. Then you sell (just the idea at the start). You sell the crap out of it; you sell the crap out of it to people of influence. You sell and you get rejected and you sell again and you get rejected and you sell again and you see one of their eyebrows raise and you get rejected and you sell again …

Capisce?

There is no idea ATM to cash in your ideas for a quick payout. There’s no mob of people waiting to give you money (minus those gone-viral products with incredibly smart brand positioning).**

I would know … this isn’t my first rodeo.


But my point — my beautiful, self-gratifying, ego-saturated (hey ladies, did I mention I’m a writer with a HuGE vocabulary) point — is that there is no “ah-ha” moment except the kind that comes after you’ve spent a long time sulking in the gray zone of wanting a new idea, or a problem to solve, or a story to tell, BUT NOT HAVING ONE. That gray zone is the zone of inspiration. The zone where a constipated brain finds something to bite down on and push like there’s no tomorrow … I promise you will find something in that toilet if you push long enough.

My final note is this: If you want to get struck by lightning, then jump in a rooftop pool while holding a big, metal umbrella.

Take that metaphor as you will.

All the best,

Sean Patrick Greene


*That’s not meant to paint the story with yet another mythological brush. Rather, it’s meant to embody that Emerson quote, “You become what you think about all day long.”

**In the case of the viral peanut butter brand, the entire business was shaped around consumer demand and modeling an already tested idea. But even prior to the virality, there was an uphill battle for getting the brand going. For something designed to influence the trends rather than meld into them (which is what artists often strive for), the uphill battle for influence and virality lasts a lot longer. A LOT longer.